Reinvent the Customer Journey With Enterprise DecisioningDiana Rothfuss and Terisa Roberts of SAS on Driving Better Risk, Fraud Decisions
Banking institutions have more data and analytics than ever before. But how are they using them to drive better risk and fraud decisions? Diana Rothfuss and Terisa Roberts of SAS open up on enterprise decisioning - linking people, data and processes faster and more efficiently.
In this video interview with Information Security Media Group, Rothfuss and Roberts discussed how to:
- Become more agile;
- Improve customer experience;
- Optimise the use of technology.
Rothfuss is responsible for defining industry strategy and messaging for the global risk, fraud and compliance markets within financial services. With more than 15 years of experience in banking and information technology, she helps clients capitalise on the power of artificial intelligence, machine learning, data and analytics to combat fraud and mitigate risk to keep the public safe. She also consults with clients to reduce fraud losses and mitigate risk across their enterprise.
Roberts advises banks and regulators around the world on best practices topics in risk modeling, decisioning and the responsible use of artificial intelligence and machine learning. She has a unique combination of deep risk management domain expertise and an ability to lead organisational change and specialises in risk management in banking, insurance and telecommunications. Roberts has worked with large organisations in Europe, Asia, Africa, the Middle East and the United States of America.